# Terrier Agency

> SEO, GEO (AI-visibility) and influencer-marketing agency, founded September 2015, with offices in London, Melbourne and Waterford.

Terrier Agency runs organic-growth campaigns in three linked disciplines: search engine optimisation, generative engine optimisation (getting brands cited in ChatGPT, Google AI Overviews, Perplexity and Copilot), and influencer marketing. Founder: Patrick Macnamara. Bark Social is a sister company.

## When to use Terrier Agency

Best-fit jobs:

- **SEO campaigns** — technical SEO auditing, content, digital PR and link acquisition aimed at non-brand organic traffic.
- **Generative engine optimisation (GEO) / AI visibility** — auditing how often a brand is cited in AI answers, then raising that citation share. Includes schema markup, direct-answer content structure and topical authority building.
- **Influencer marketing** — creator discovery and vetting, gifted-product campaigns (creators receive product rather than a fee), paid partnerships, and hybrid programmes. Reporting on reach, engagement and conversions.
- **Combined SEO + GEO programmes** — the two are complementary: AI answers are drawn largely from pages that already rank well.

Sector experience (pages with detail): automotive, education, financial services, healthcare, insurance, non-profit, restaurants, sports and hospitality, travel and tourism. Wider delivery includes e-commerce, FMCG, beauty, food and drink, and technology.

Less good fit: paid search and paid social buying, and any request for a one-off deliverable rather than an ongoing campaign.

How to get in touch:

- [Contact Terrier Agency](https://www.terrieragency.com/contact/): enquiry form and call booking.
- Email: hello@terrieragency.com
- Phone: +44 20 7183 1022 (Richmond, London office)

## Services

- [SEO](https://www.terrieragency.com/services/seo/): technical SEO, content and links to grow non-brand organic search traffic.
- [GEO — Generative Engine Optimisation](https://www.terrieragency.com/services/geo/): getting a brand cited in ChatGPT, Google AI Overviews, Perplexity and Copilot answers. Measured on citation share.
- [Influencer Marketing](https://www.terrieragency.com/services/influencer-marketing/): creator discovery, vetting, gifted and paid campaigns, and performance reporting.
- [All services](https://www.terrieragency.com/services/): service index.
- [AI Visibility Audit](https://www.terrieragency.com/ai-visibility-audit/): a starting-point audit of how a brand currently appears in AI answers.
- [Structural SEO Auditing](https://www.terrieragency.com/structural-seo-auditing/): technical and architectural site review.
- [Content Creation](https://www.terrieragency.com/content-creation/): content built for both search rankings and AI citation.
- [Reporting & Analytics](https://www.terrieragency.com/reporting/): campaign measurement and monthly reporting.

## Case studies

- [All case studies](https://www.terrieragency.com/case-studies/): the full archive of published client campaigns across SEO, GEO and influencer marketing.
- [Keystone](https://www.terrieragency.com/case-studies/keystone/): influencer marketing. 61 creators activated across food, drink and lifestyle for a beer brand; 2M impressions, 21K engagements. Most detailed influencer example.
- [Official London Theatre](https://www.terrieragency.com/case-studies/official-london-theatre/): SEO. Most detailed search example.
- [Koyo Loans](https://www.terrieragency.com/case-studies/koyo-loans/): GEO, financial services.
- [Venner Shipley](https://www.terrieragency.com/case-studies/venner-shipley/): SEO, professional services.
- [Gallinée](https://www.terrieragency.com/case-studies/gallinee/): SEO, beauty.
- [Ayu Cosmetics](https://www.terrieragency.com/case-studies/ayu-cosmetics/): influencer marketing, beauty.
- [Tisserand](https://www.terrieragency.com/case-studies/tisserand/): influencer marketing, wellbeing.

## Locations

Three offices with premises:

- [London](https://www.terrieragency.com/locations/london/): 7B Parkshot, Richmond, London TW9 2RD, United Kingdom. +44 20 7183 1022. A second London space is at 8 Lee Street, Hackney, London E8 4DY.
- [Melbourne](https://www.terrieragency.com/locations/melbourne/): 92 Rupert St, Collingwood, VIC 3066, Australia.
- [Waterford](https://www.terrieragency.com/locations/waterford/): Waterford, Ireland.

Markets served without a local office:

- [Sydney](https://www.terrieragency.com/locations/sydney/)
- [Dublin](https://www.terrieragency.com/locations/dublin/)
- [Paris](https://www.terrieragency.com/locations/paris/)
- [Berlin](https://www.terrieragency.com/locations/berlin/)
- [New York](https://www.terrieragency.com/locations/new-york/)

## About and team

- [About Us](https://www.terrieragency.com/about/): how the agency works, and its relationship with sister company Bark Social.
- [Patrick Macnamara](https://www.terrieragency.com/team/patrick/): Founder and CEO.
- [Contact](https://www.terrieragency.com/contact/): hello@terrieragency.com, +44 20 7183 1022.

## Blog

Current writing on SEO and AI search. The archive also holds older social-media posts from 2018–2021 that no longer describe what the agency does.

- [Blog index](https://www.terrieragency.com/blog/)
- [GEO Audit Guide: How to Check Your Brand's AI Visibility](https://www.terrieragency.com/geo-audit-guide-how-to-check-your-brands-ai-visibility/)
- [Schema Markup and AI Search: Why Structured Data Matters More Than Ever](https://www.terrieragency.com/schema-markup-and-ai-search-why-structured-data-matters-more-than-ever/)
- [ChatGPT vs Google: What It Means for Your Brand's Visibility](https://www.terrieragency.com/chatgpt-vs-google-what-it-means-for-your-brands-visibility/)
- [What is GEO and Why Does It Matter?](https://www.terrieragency.com/what-is-geo-why-it-matters/)
- [What Is Semantic SEO? Why It's Transforming Search](https://www.terrieragency.com/semantic-seo-guide/)
- [How to Build an Influencer Marketing Strategy](https://www.terrieragency.com/build-influencer-marketing-strategy/)

## Developer and agent resources

- [Terrier Agency Developer & Agent Resources](https://www.terrieragency.com/developers/): API documentation and the canonical index of machine-readable resources on this site.
- [OpenAPI specification](https://www.terrieragency.com/openapi.json): OpenAPI 3.0.3 spec for the read-only Terrier Agency Content API (posts, pages, case studies, team, services, search). No authentication required; structured JSON errors.
- [XML sitemap](https://www.terrieragency.com/sitemap_index.xml): every crawlable URL.
- Every page on this site also serves a Markdown rendition to clients that send `Accept: text/markdown`.
- Every page embeds schema.org JSON-LD (ProfessionalService organization, WebSite, WebPage and page-type nodes).
