Shopify is a eCommerce platform that is preferred predominantly by small eCommerce businesses. The platforms CMS is extremely easy to use for even the least tech savvy customers. While the platform is relatively new – only appearing on the scene in 2004 – it allows it’s customers do complicated tasks, such as adding a payment gateways with only a few clicks of the mouse.
With Shopify, Terrier first identifies a theme that is relevant to our clients needs. At Terrier, we know that the customer journey always with search and that’s why make sure that the content is optimised based on what our clients customers search for. We also look at designing all the images to be inline with the brands look and feel. We then look at payment gateways that serve our clients needs. Only when we have address all of these key areas and conducted gregarious user experience testing do we push it live.
Shopify will increase in popularity amount entrepreneurs who want to stick their toe in the water of eCommerce. The platforms diligent approach to customer care is clearly being maintained and looks like it is showing no signs of waning. Building store apps that are difficult through other platforms will only become even easier in the coming year on the Shopify platform. The platform will work even more closely with content marketing networks over the next few years to offer it’s customers even better discount codes and advice on how to get a ROI from activity.