The Best Things In Life Are Free: Why your brand should be running product giveaways
Audience growth First and foremost, free product giveaways are all about growth. Enticing people into your brand and spreading the …
Influencer Marketing
Rise to Power: How micro-influencers are taking over influencer marketing
When setting out your outreach campaign, focusing solely on numbers can be distracting. Trust us – size does not equal …
Game Plan: How to create a successful social media strategy
Come up with goals First things first, you need to know where you’re going. Coming up with some goals and …
Influencers Assemble: How to build a successful Instagram outreach campaign
Work with the right influencers Finding the right influencers for your brand is a crucial part of any outreach campaign. …
Content Kings: Blog posts versus infographics
With some studies showing that 90% of our retained memory is visual, it’s no surprise that we’re seeing visual content …
Social Climbing: Why social media is great for recruitment
Culture We all know how important first impressions are. Posting about your company’s events, parties or fun work life can …
Linked Up: Best practice tips for LinkedIn
Nail your visuals It’s no secret that a solid visual presence on any platform is the key to social success. …
World Wide Web: How blogs can help you optimise your link structure
Interlinking blogs Google states that “the number of internal links pointing to a page is a signal to search engines …
Bark Best Practice: YouTube
Keep up the consistency If you’re not posting on a consistent basis – you’re going about things the wrong way. …
Bark’s top tips for building an Instagram presence
Influencer outreach Whether you like them or not, influencers are the present and future of Instagram marketing. We’re not talking …