Tisserand is one of the UK’s longest-established aromatherapy brands, founded in 1974 and best known for its essential oils. The brand’s wider range — bath oils, soaps and skincare — deserved the same recognition, so Tisserand partnered with us to run a large-scale influencer gifting campaign.
We matched products from across the full range to relevant creators and aligned every collaboration with Tisserand’s marketing calendar, so content was topical for the influencer’s own audience as well as the brand. That dual relevance drove participation: the campaign delivered 260 gifting collaborations, reaching a combined influencer audience of over 7 million.
The result was a structured content pipeline that moved awareness well beyond the oils Tisserand had historically been known for.
